Build influence at scale

Weekly insights and frameworks to help executives and marketers build powerful thought leadership programs

How to choose thought leadership topics that actually matter

How executives should identify which industry challenges are worth their platform

Johnathan Silver

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Jan 14, 2026

The conversation that gets execs to stop delegating their platform

Step 1: Stop selling them "thought leadership."

Johnathan Silver

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Jan 7, 2026

How to tell if your thought leadership is actually working

Audit your thought leadership program in 15 questions

Johnathan Silver

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Dec 17, 2025

How to build signature thought leadership

Introducing The Flagship Content Method

Johnathan Silver

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Dec 10, 2025

Why thought leadership is flagship content

And why most brands are wasting it.

Johnathan Silver

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Dec 3, 2025

Why staying silent costs executives thought leadership influence

Executives should be starting or shifting conversations, not joining them just to be in the mix.

Johnathan Silver

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Nov 26, 2025

Executives, nobody wants to read your book report

Are you sharing an opinion or just performing thoughtfulness? Executive content fails when it summarizes instead of taking a position.

Johnathan Silver

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Nov 19, 2025

Why executives disengage from thought leadership

And how to reignite momentum

Johnathan Silver

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Nov 12, 2025

The role of emotion in thought leadership

Facts and expertise build trust. Emotion builds connection.

Johnathan Silver

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Nov 5, 2025

Why most companies struggle with internal clarity

And how thought leadership helps

Johnathan Silver

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Oct 29, 2025

How to build a strong thought leadership piece

Good structure shows mastery — not just of a topic, but of one's thinking.

Johnathan Silver

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Oct 22, 2025

How to use AI in executive thought leadership: The definitive guide

Good writing still starts with a point of view, not a prompt.

Johnathan Silver

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Oct 15, 2025

How to write a strong draft for executives

Don't let assumptions, over-editing, and bad process ruin great ideas

Johnathan Silver

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Oct 8, 2025

The secret to a thought leadership program that lasts

Without a system, even the strongest voices fade. Here’s how to keep the content moving.

Johnathan Silver

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Oct 1, 2025

What thought leadership really means

Most companies get it wrong. Here’s how to recognize the real thing.

Johnathan Silver

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Sep 24, 2025

Everything is content: A strategic guide for executive content

How executives can turn daily work into thought leadership that builds trust and lasts

Johnathan Silver

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Sep 17, 2025

Who should own thought leadership in a company?

Clarifying roles and responsibilities for executives and teams to build a sustainable program

Johnathan Silver

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Sep 12, 2025

What is executive voice and why does it matter?

Understanding how leaders shape perception and influence through what they say and how they say it

Johnathan Silver

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Sep 12, 2025

How executives become thought leaders

Practical steps for executive thought leadership that build credibility, trust, and influence through a clear point of view.

Johnathan Silver

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Sep 12, 2025

What is thought leadership?

A practical definition of thought leadership and why it matters in business

Johnathan Silver

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Sep 12, 2025

Why I’m here—and what you can expect from The Thoughtful Executive

I'm Johnathan Silver, an executive ghostwriter, content marketer, and former journalist.

Johnathan Silver

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Sep 9, 2025